Private Labeling

Launch Your Own Product Line with Ease – Powered by Essations

Dream Big. Start Smart. We’ll Handle the Rest.

Starting your own product line can feel overwhelming—especially when you don’t know where to begin. With so many decisions to make and information to sift through, it’s easy to get stuck before you even get started.

At Essations, we’re removing the guesswork and simplifying the process with our Private Labeling Program—your shortcut to launching a professional, salon-quality beauty brand without the stress of manufacturing from scratch.

With over 40 years of expertise in formulating and producing high-performance haircare and body products, we offer a full suite of tested, trusted, and ready-to-brand formulas—so you can focus on building your business, your way.

What You Get With Our Private Label Program:

Ready-to-Brand Product Line
Choose from a wide range of salon-quality essentials to build your customized collection, including:

• Hydrating Shampoo & Conditioner

• Dry Scalp Therapy Shampoo & Conditioner

• Sulfate-Free Moisturizing Shampoo

• Finishing Spritz & Shine Spray
  

• Leave-In & Detangling Spray

• Daily Moisturizer

• Edge Control

• Premium Foaming Lotion

• Deep Moisturizing Body Cream

• 100% Cocoa Body Butter

No Manufacturing Hassles
Skip the labs, minimum order negotiations, and supply chain headaches. Our proven, high-performance products are already in salons and stores—and now they can be part of your brand too.

Pricing Power
You control the price point, packaging, and positioning. Set your margins, build your brand, and scale on your terms.

Marketing & Branding Freedom
You choose how your products look, feel, and connect with your audience. From custom label designs to pre-sale promotions, the creative direction is 100% yours.

Flexible Payment Plans
Get started with ease using our 4-payment plan options. This allows you to jumpstart label design, packaging, and marketing while your product is being prepared for delivery.